In a recent article, we explored some frequently asked questions regarding how to rank for multiple locations even if you just have one physical business address. In addition to\u00a0on-site search engine optimization<\/a>, many businesses take advantage of several off-site optimization tactics to rank for more than one city.<\/span><\/p>\n Here are several off-site optimization techniques that you can implement today that will help your business website get noticed in search results for the locations you are targeting.<\/span><\/p>\n It\u2019s important to note that you can only set up one page for your business, and it must have the correct address that matches the address on your website or it will actually hurt your SEO efforts. When entering your business description, add all of the locations you would like to include there. If you already have these accounts set up, modify the current description.<\/span><\/p>\n For example, if you are a Norwood, MA website design company, you could write a description like, \u201cProviding professional, responsive websites for small businesses in Boston, MA, Norwood, MA, Framingham, MA and surrounding communities. Choose 3-5 of the most important areas you would like to include. Optimize this section not only with targeted locations, but also with your most valuable keywords.<\/span><\/p>\n Modify the long descriptions to optimize for the locations you are targeting. Also, double-check that your business name and address are 100% consistent with the business name\/address on your website.<\/span><\/p>\n For details on how to find the most relevant citation sources for your business, as well as a list of reputable business directories that everyone should be utilizing, check out this post:\u00a0Increase Your Business\u2019s Online Visibility with Online Directory Submissions\u00a0<\/a>.<\/span><\/p>\n Google Analytics provides the most comprehensive information, so if you don\u2019t have it set up on your website, now is the time to get it set up. Once this is done, you can view your audience by location, right down to the top cities. This is handy to see what local areas your website visitors are coming from. From there you can adjust your strategy as needed.<\/span><\/p>\n Which of your local competitors pop up for the locations you are targeting? Check out their websites and social media sites to see what tactics and keywords they are using to get noticed in search engine results pages (SERPS). You can get great ideas for your own strategy by seeing what works for others.<\/span><\/p>\n These five strategies, combined with effective\u00a0on-site optimization<\/a>, will ensure your business will rank better for the local areas you are targeting\u2014even if it is a city or town outside of your physical address.<\/span><\/p>\n Don\u2019t have time to do your own on-site and off-site optimization? We\u2019ve got you covered! OpenVine specializes in white hat\u00a0on-site and off-site search engine optimization<\/a>\u00a0techniques that get results without risking penalties from Google algorithm updates.\u00a0GET A QUOTE\/MORE INFORMATION about our services<\/a>\u00a0of\u00a0contact us<\/a>\u00a0today to learn how we can help your business get noticed online.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":" Credit:\u00a0Kelly Thomas Mango In a recent article, we explored some frequently asked questions regarding how to rank for multiple locations even if you just have one physical business address. In addition to\u00a0on-site search engine optimization, many businesses take advantage of several off-site optimization tactics to rank for more than one city. Here are several off-site […]<\/p>\n","protected":false},"author":164,"featured_media":6201,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2399],"tags":[],"class_list":["post-6137","post","type-post","status-publish","format-standard","has-post-thumbnail","category-seo"],"_links":{"self":[{"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/posts\/6137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/users\/164"}],"replies":[{"embeddable":true,"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/comments?post=6137"}],"version-history":[{"count":0,"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/posts\/6137\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/media\/6201"}],"wp:attachment":[{"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/media?parent=6137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/categories?post=6137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.skytechng.com\/blog\/wp-json\/wp\/v2\/tags?post=6137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}1. If you haven\u2019t already done so, set up your Google My Business and Bing Places pages.<\/span><\/h5>\n
2. Use a business citation audit tool like\u00a0Aabaco Small Business from Yahoo!<\/a>,\u00a0Yext<\/a>, or\u00a0Moz Local \u2013 My Business Listing<\/a>\u00a0to review your current directory listings.<\/span><\/h5>\n
3. Use\u00a0Whitespark<\/a>, Brightlocal, or another citation source finder to add your business information to the most relevant directories for your niche.<\/span><\/h5>\n
4. Check your website analytics.<\/span><\/h5>\n
5. Perform your own searches on Google Chrome, Microsoft Bing or Edge, and other search engines.<\/span><\/h5>\n